{"id":1396,"date":"2023-05-31T15:03:18","date_gmt":"2023-05-31T20:03:18","guid":{"rendered":"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/?p=1396"},"modified":"2023-05-31T15:06:32","modified_gmt":"2023-05-31T20:06:32","slug":"louvre-por-david-marchan","status":"publish","type":"post","link":"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/2023\/05\/31\/louvre-por-david-marchan\/","title":{"rendered":"Louvre por David March\u00e1n"},"content":{"rendered":"<p><span class=\"TextRun SCXW224745412 BCX8\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW224745412 BCX8\">E<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\">ste proyecto consiste en el rebranding conceptual de la marca <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW224745412 BCX8\">mus\u00e9e<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\"> du <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW224745412 BCX8\">louvre<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\">. El manual de marca \u00ab<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW224745412 BCX8\">louvre<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\">\u00bb de <\/span><span class=\"NormalTextRun SCXW224745412 BCX8\">david<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\"> marchan proporciona una gu\u00eda completa para el uso adecuado y consistente del museo en todas las posibles aplicaciones gr\u00e1ficas e incluye informaci\u00f3n detallada sobre el concepto arquitect\u00f3nico del famoso e ic\u00f3nico museo, su historia, los elementos visuales, la paleta de colores, la tipograf\u00eda y el tono de voz. Adem\u00e1s, ofrece directrices detalladas para la correcta aplicaci\u00f3n de la marca en diversos medios, desde la publicidad impresa hasta la presencia en l\u00ednea. Siguiendo estas directrices, se garantiza una mayor identificaci\u00f3n y refuerzo de la marca, lo que contribuir\u00e1 a su \u00e9xito y reconocimiento en el mercado. En resumen, este manual de marca conceptual ha sido desarrollado para proporcionar una gu\u00eda completa para el correcto uso y aplicaci\u00f3n de la marca <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW224745412 BCX8\">mus\u00e9e<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\"> du <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW224745412 BCX8\">louvre<\/span><span class=\"NormalTextRun SCXW224745412 BCX8\">.<\/span><\/span><span class=\"EOP SCXW224745412 BCX8\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><strong><span class=\"TextRun SCXW12506189 BCX8\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW12506189 BCX8\">Enlace<\/span><span class=\"NormalTextRun SCXW12506189 BCX8\"> del <\/span><span class=\"NormalTextRun SCXW12506189 BCX8\">Manual de Marca<\/span><span class=\"NormalTextRun SCXW12506189 BCX8\">:<\/span><\/span><\/strong><span class=\"TextRun SCXW12506189 BCX8\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"auto\"> <span class=\"NormalTextRun SCXW12506189 BCX8\">https:\/\/issuu.com\/davidmarchan\/docs\/david_marchan_manual_de_marca_louvre<\/span><\/span><span class=\"EOP SCXW12506189 BCX8\" data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<div id='gallery-1' class='gallery galleryid-1396 gallery-columns-3 gallery-size-large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/5.-dentro-del-libro-2_5_11zon.webp'><img fetchpriority=\"high\" decoding=\"async\" width=\"980\" height=\"766\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/5.-dentro-del-libro-2_5_11zon-1024x800.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/5.-dentro-del-libro-2_5_11zon-1024x800.webp 1024w, 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src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-1_10_11zon-1-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-1_10_11zon-1-1024x683.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-1_10_11zon-1-300x200.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-1_10_11zon-1-768x512.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-1_10_11zon-1-1536x1024.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-1_10_11zon-1-2048x1365.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-2_11_11zon-1-scaled.webp'><img decoding=\"async\" width=\"980\" height=\"719\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-2_11_11zon-1-1024x751.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-2_11_11zon-1-1024x751.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-2_11_11zon-1-300x220.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-2_11_11zon-1-768x564.webp 768w, 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https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-3_12_11zon-1-300x226.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-3_12_11zon-1-768x579.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-3_12_11zon-1-1536x1159.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-3_12_11zon-1-2048x1545.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"693\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-1024x724.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-1024x724.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-300x212.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-768x543.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-1536x1086.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-4_13_11zon-1-2048x1448.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"654\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-1024x683.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-300x200.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-768x512.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-1536x1024.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-5_14_11zon-1-2048x1365.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"654\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-1024x683.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-300x200.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-768x512.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-1536x1024.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-6_15_11zon-1-2048x1365.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"693\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-1024x724.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-1024x724.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-300x212.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-768x543.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-1536x1086.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-7_16_11zon-1-2048x1448.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"735\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-1024x768.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-1024x768.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-300x225.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-768x576.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-1536x1152.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-8_17_11zon-1-2048x1536.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"654\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-1024x683.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-1024x683.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-300x200.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-768x512.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-1536x1025.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-9_18_11zon-1-2048x1366.webp 2048w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-scaled.webp'><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"700\" src=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-1024x731.webp\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-1024x731.webp 1024w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-300x214.webp 300w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-768x549.webp 768w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-1536x1097.webp 1536w, https:\/\/sitios.udla.edu.ec\/app\/disenogaleria\/wp-content\/uploads\/2023\/05\/Louvre-por-David-Marchan-10_19_11zon-1-2048x1463.webp 2048w, 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